A short energy saving campaign video showing how we unknowingly increase greenhouse gas into our climate with our everyday lifestyle and man-made machines.
Most people are unaware how even a simple use of the house fridge or air-conditioning unit would produce huge amounts of green-house gases.
By: Marx Chua
Hi Marx,
ReplyDeleteI have been going through this blog and read about your cause and how you plan to solve it. I like the idea.
You have mentioned in this blog about the 'short energy saving campaign video showing how we unknowingly increase greenhouse gas into our climate with our everyday lifestyle and man-made machines'.
I was wondering if you guys have thought about a way you can advertise how you might solve this issue using Guerrilla advertising. Since you want something that people don't expect, maybe having a picture of the solar panels sucking the 'Black balloons'.
This campaign would not be expensive and would have a surprise factor and hopefully have a massive impact on people. Do you agree?
Another factor that would need to be considered is maybe where you will place this campaign.
These are a few things that you can think of
That's indeed a very interesting idea Anthony! a video like that would indeed be great for a guerrilla marketing campaign.
ReplyDeleteIt would be useful to team up with the Victorian government, who are also responsible for the black balloon campaign, to grow it. Ads can be shown in TV, cinema ads, YouTube, and various other social media.